This site is a collection of modern, digital, and publicly accessible brand guidelines.

The most effective brand guidelines are the easiest to find, use, and access. Additionally the honesty and transparency of opening up guidelines only stands to strengthen brands. The future state of guidelines, hopefully, is more open and accessible to everyone.



Assembled by WideAwake.studio

Additional thanks to David Pfluger, Matt Plays, Garret Voorhees, and Type.lol for the encouragement and inspiration.